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News from inside ICMS Australasia—our people, our events and the ideas moving the business events industry forward.

Latest edition · 15 July 2026
ICMSA 60 Years In The Making
The news archive
Every edition, year by year
Select any edition to continue reading on the original ICMSA ezine.
Year in review
2026
1 edition
Year in review
2025
4 editions

If the walls could talk…
If the walls could talk at the venues where we have managed 24 conferences this year – hosting over 24,000 delegates - what would they say?
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Jaw Jaw not War War
British Prime Minister Winston Churchill’s phrase “meeting jaw to jaw is better than war” is no less relevant now than when he said it over 70 years ago.
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Latest News from ICMS Australasia
On reflection of ICMSA’s work over the past six months and in the busy six months that will take us to the end of the year, I have wondered whether ambition and altruism are mutually exclusive concepts.
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ICMS Australasia 2025 Focus: Growth, Collaboration, and Success
Coming off the back of two record years, our theme this year is to `Thrive in 2025’.
Read the ezineYear in review
2024
4 editions

Reflecting on 2024 and welcoming the year ahead
The end of the year always provides time for reflection and I am proud to report that in taking the time to evaluate the year that was, we have not only met but exceeded our goals.
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ICMS Australasia: In full bloom
If you didn't know, Australia's National Wattle Day falls on September 1 each year, right at the time when we emerge from the cooler months and Spring officially begins.
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National Winners Celebrate
What does it feel like to win seven national Event Awards?Humbling, incredulous, heart warming and amazing. In mid-June I attended the Meetings & Events Australia Conference in the Hunter Valley. It was two days of learning topped off by the annual MEA Event Industry Awards, recognising excellence in event management in 2023.
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Refreshed and robust
There is nothing more satisfying than as a business owner returning refreshed from summer leave to a busy office where the hard work of the previous year is already paying dividends. I found this to be the case after my time away with family and friends, to find the efforts my ICMSA family put in just prior to Christmas now bearing fruit across our four offices.
Read the ezineYear in review
2023
3 editions

Merry Christmas from ICMSA
Regular readers of the ICMSA newsletter will know that our best method for assessing our own performance is to measure ourselves against client and industry feedback. The calendar year 2023 was exceptional in this regard.
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ICMS Australasia Awarded Nationally
After three exhausting years of upskilling to virtual events and trading through the pandemic, it would be tempting for us to quickly return to fully in-person offerings and to enjoy the strong demand we’re experiencing for traditional conferencing.
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A year of growth and investment
We have dedicated this year to growth and investment in our people, our footprint, and our clients with some exciting new undertakings. Our offices in Sydney, Brisbane and Melbourne have all been refreshed and everybody is back working in these offices, including some highly talented new team members.
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2022
3 editions

Government re-awakening to the benefits of business events through funding
Meetings and events are once again booming in Australia. Everybody, it appears, wants to reconnect and make up for lost time. Recognising this, and hopeful of securing their own piece of the pie, convention bureaux with government funding, are offering financial support for organisations to hold their event in their city, state or territory.
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A new era of reconnection and renewal
Many people have surmised over the past two years that 2020 will be the year that will be remembered in the future because of the global pandemic. If that is true then 2022 could be remembered as the year when we began a new era of reconnection and renewal.
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Border reopening signals fresh start for events
Nobody expected the reopening of Australia’s international borders last month to immediately result in an influx of delegates at upcoming meetings. But the proof is in the pudding and, after a two year hiatus, we are seeing above expectation registration rates, with a 50% ratio of in-person to virtual delegates for meetings we are running in hybrid format between April and June of this year.
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2021
4 editions

Mastering disruptive innovation
Clarity of purpose can sometimes happen at the oddest times. Here I was, a few weeks ago, searching for the phone number of a man I had used previously to rehome possums that had found a comfortable place to nest in my roof, and had done so again, when I came across a jotting on a piece of paper by my late husband and past owner of ICMS Australasia, Bryan Holliday.
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Future Shining Stars
We as a nation will soon be emerging from a lockdown that in 2021 has been longer and some may say, more challenging than that imposed in 2020. With vaccination rates increasing and the Federal Government’s pathway for a return of travel and gatherings, the signs are all positive that 2022 will be a watershed year for business events.
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Growth, gongs and great meeting outcomes
Australians shouldn’t need an incentive to have COVID-19 vaccinations but it seems likely we’re heading down that path if we don’t up our game over the coming months.
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Onwards and Upwards
Since June 2020 ICMSA has delivered seven virtual meetings for its clients with over 4,000 delegates attending. The good news is that all of these have been monetised through the support of sponsors, with six of them returning a profit for the owners.
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2020
3 editions

What a year!
As I write this I’m acutely aware of the way the virus shapes our lives at the moment. As we head into the home run of Christmas and celebrations I’m thinking of those families separated and those that adapt as well as they can.
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Green and Growing
COVID-19 disruption continues globally. What to do when there seems you can do nothing? Create opportunities and forge ahead with new plans. Regional NSW, who themselves are still struggling after the summer of bushfires, offered the ideal setting for the bi-annual Strategic Meeting of senior ICMSA minds.
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Raising the Curtain
Monday 1 June marks the official return to work for the ICMSA team in offices across Australia. A transition period has been implemented with each office now occupied in Brisbane, Sydney and Melbourne with the goal of working towards all staff being back on deck by the end of June.
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