Energy in the room
In-person
Shared energy, spontaneous exchange and focused connection in the room.
Our services · Meetings
Made for the moment people connect
Three meeting formats. One standard of thoughtful, technically assured delivery.
Reach without borders
Virtual
Purpose-built production that brings remote audiences into the conversation.
One connected audience
Hybrid
One programme designed for venue and online participants on equal terms.
Best-fit experience
Energy you can feel
Ideal for deep exchange, spontaneous conversation and the shared momentum that only happens in the room.
ImmersiveHigh engagementHuman connection
The room becomes the medium
In-person
One standard of delivery
The experience
Presence, exchange and momentum.
Despite the advances in virtual technology, in-person events remain #1 in attendee engagement and results-focused strategy.
Expertly managed in-person meetings and events provide an environment conducive to effective knowledge sharing and exchange and can accelerate business activity beyond any other medium.
Achieving quality outcomes at in-person events comes with experience, requiring a team of experts with a broad range of skill sets working together.
Distance becomes invisible
Virtual
One standard of delivery
The experience
Access, clarity and reach.
The global pandemic brought with it a range of new tools for successfully delivering virtual meetings. But in our experience these tools are not a one-size-fits-all solution.
ICMSA delivered over one dozen virtual meetings between March 2020 and July 2021, using a variety of platforms best suited to each group. In some instances, we adapted multiple virtual conferencing tools to serve specific parts of one event.
The largest and most complex was the 43rd Committee on Space Research Scientific Assembly, delivered for 2,063 participants.
Two audiences move as one
Hybrid
One standard of delivery
The experience
Connection across every room.
A combination of in-person and virtual attendance is anticipated to be the way of the future for meetings.
Like all meetings, hybrid experiences require a high level of management to succeed—particularly because two audiences receive content differently: one in the live environment and one through a screen.
Content must therefore be presented so both audiences remain engaged and both have the opportunity to interact with presenters and colleagues.
Hybrid meetings can increase attendance, particularly for people who cannot travel to the live venue, and can also grow conference revenue.
Realising that opportunity requires additional resources and hard costs, particularly the audiovisual systems needed to capture and distribute live presentations.
ICMSA works with each client to understand the goals of their hybrid meeting and shape the best solution for its specific outcomes.